
Mike Baxter is a happily married father of three daughters who finds himself the odd man out as he tries to maintain his manliness in a home surrounded by women. Mike tries to escape all the female drama at home in the warm, manly embrace of his job at the Outdoor Man store, a sporting goods emporium where he is marketing director. He also revels in his Outdoor Man vlog, which he uses as a pulpit for his opinions -- which often have nothing to do with the store's merchandise. When he's supposed to be selling mountain bikes or kayaks, he somehow ends up spouting off about the environment, health care, international politics or any other topic occupying his mind.

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After Mike's beloved truck is stolen, the Baxter family and friends gather together for an emotional goodbye.
When Eve's annoying friend needs a place to stay, Mike tries to pawn her off on someone else; conflict ensues after Kristin asks Mandy to design new uniforms for the Outdoor Man Grill.
Mike sets Mandy up with Kyle, one of his employees; Kyle accidentally meets Kristin instead; Mike given new responsibilities at work.
Against Mike's wishes, the rest of the family decides to baby-proof the house; Mike thinks Mandy should get a job delivering pizza.